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Walk any jobsite today and you’ll see the same tension: construction teams know they need better technology, but the software bills keep climbing. Procore, Autodesk, estimating tools, scheduling tools, timekeeping apps, safety apps… pretty soon a GC is staring at a five–to–six figure annual software budget and wondering:


“Are we spending too much?”


It’s a fair question. Here’s what contractors actually spend—and the point where software becomes either a competitive advantage or a money pit.



1. What contractors actually spend on software today


Most contractors spend 0.3% –0.7% of revenue on software. That translates to roughly:

  • $700–$2,000 per employee per year

  • Higher spend for commercial GCs, lower but rapidly rising for residential builders

  • A full tech stack including: PM platforms, accounting/ERP, estimating, HR/payroll, field tools, communication tools, and safety tools


This means:


  • A $10M builder spends around $30k–$70k/year

  • A $50M commercial GC likely spends $150k–$300k/year

  • A $100M GC can spend $300k–$600k/year


And yes—software costs have crept up over the past decade. But the more important question isn’t how much GCs spend. It’s what they get back.



2. Does spending more on software actually pay off?


Short answer: yes—but only when it’s the right software and it’s adopted well.


  • Deloitte’s economic modeling (across 600+ contractors) found that adding one new digital tool correlates with +1.1–1.4% annual revenue growth.


  • For a $100M GC, that’s $1.1–1.4M in incremental top line—per new tool.


High-skill users of project management software see real margin gains. A 2025 Dodge + Procore study found:


  • 77% of high-adoption firms increased profit margins

  • 83% reduced overhead by 5% or more

  • 70%+ said they could handle more volume with the same staff


This is exactly what software is supposed to do, increase capacity without increasing headcount. But this leads business owners to ask the question, "what are my most expensive and urgent needs today?". Software can absolutely make contractors more money. But not all software spend is created equal.



3. So how much is too much?


You’re spending too much on software when your field teams aren’t using it.


Not when the bill is high, Not when you have “too many tools.” Not when you’re paying for integrations....Only when the software’s adoption is low and the workflows don’t change.


To be more specific, we made a quick checklist. You are overspending if:


  • You have more licenses than active users

  • The field sees software as “more admin work”

  • Tools don’t talk to each other

  • Work still happens through text messages, phone calls, or paper

  • PMs are double-entering the same info into multiple systems

  • Leadership can’t measure the ROI of any tool in the stack


This is the classic trap: a GC buys sophisticated tools, but teams continue to operate in the old way.


On the other hand, you are spending the right amount if:


  • Software replaces manual tasks—not adds to them

  • Field teams use it without needing training or new habits

  • The tool captures data teams were already generating

  • It makes your team faster, reduces rework, or cuts overhead

  • It increases project capacity without adding headcount

  • You can clearly connect the spend to margin or risk reduction



4. The one category where almost every GC underspends

Across all the research, one pattern kept showing up: Contractors massively underinvest in communication and documentation tools—despite miscommunication being a top driver of rework and claims.


Everyone invests in PM platforms.

Everyone buys estimating tools.

Everyone pays for scheduling and accounting.


But the biggest source of risk in the industry—

verbal decisions that never get documented—

has been left wide open.


Hardline exists because decades of jobsite insight show:


  • Supers make 30–50+ calls a day

  • Fewer than 10% get documented

  • Those undocumented calls drive rework, disputes, delays, and cost overruns


Software spend isn’t about “more tools.” It’s about covering the gaps where bad information costs real money.



5. A simple framework for GCs: “Software ROI in 10 minutes”


If you want to know whether your firm is spending too much, ask:


  1. Does this tool remove admin or create admin?

    1. If it adds admin → cut or replace.


  1. Does it reduce rework, delays, or callbacks?

    1. If not → it’s not mission-critical.


  1. Does it enable more volume without adding staff?

    1. If yes → keep it and double down.


  1. Is the field using it daily without being forced?

    1. If not → adoption problem → rethink.


  1. Can leadership point to hard ROI within 6 months?

    1. If no → reevaluate or renegotiate.


You don’t need 40 tools, you need the right 6–10 tools used effectively and consistently.


Most GCs aren’t spending “too much” on software, they’re spending on the wrong things or getting too little in return. The research is clear:


  • Smart digital adoption increases revenue

  • High-use teams see higher margins

  • Better data = fewer costly mistakes

  • Communication tools are the biggest blind spot in the industry


And the best-performing contractors all share one trait:


They treat software as a profit center, not an expense.


The week of Suffolk BOOST DEMO Day in Boston brought together builders, tech developers, and innovators eager to explore how technology can reshape construction. This event showcased practical advances in construction AI and Voice AI, highlighting tools that improve safety, efficiency, and communication on job sites. The energy throughout the week was contagious, with demos, insightful talks, and networking that sparked new ideas and partnerships.


Alena Tuttle, CEO of Hardline, Presenting at Suffolk BOOST's Demo Day
Alena Tuttle, CEO of Hardline, Presenting at Suffolk BOOST's Demo Day

A Week Focused on Construction Tech Progress


Boston Built Week was a week-long series of activities designed to dive deep into construction tech. Each day featured different themes, from AI-driven project management to Voice AI applications that simplify communication on noisy sites.


Attendees saw firsthand how construction AI tools and robotics can enhance worker's lifestyles - not replace them. Cyphra Autonomy makes construction operations safer, more efficient and faster with our material moving robots...they demo'd live.


Voice AI also took center stage. Builders tested voice-activated assistants that allow hands-free reporting and task updates. This technology reduces the need for manual data entry and helps teams stay connected without stopping work. For example, a foreman could update project status or request materials simply by speaking, even while wearing gloves or handling tools.


Real Stories from the Floor


One of the most memorable moments came from Dig Energy, a startup that developed a new drill that unlocks the massive potential of distributed geothermal energy by radically reducing the cost of drilling. They brought the drill on stage... crazy.


Another highlight was a panel discussion featuring contractors who have integrated construction AI into their workflows. They shared stories about how predictive analytics helped them avoid costly delays caused by weather or supply chain issues. These real-world examples made the technology feel accessible and relevant.


Building Connections and Future Collaborations


Networking was a key part of the week. The event created space for startups, investors, and construction professionals to meet and explore partnerships. Many attendees expressed excitement about combining Voice AI with other construction tech to create smarter, more responsive job sites.


Bricks & Bytes recently hosted an engaging live podcast featuring all BOOST participants, creating a dynamic platform for sharing insights and innovations in the construction industry. The event highlighted the collaborative spirit of the BOOST initiative.


Karly Heffernan & Alena Tuttle on Bricks & Bytes Podcast
Karly Heffernan & Alena Tuttle on Bricks & Bytes Podcast


What This Means for the Construction Industry


Built Week Boston and Suffolk's BOOST Demo Day demonstrated that construction tech is moving from experimental to essential. Tools powered by construction AI and Voice AI are no longer futuristic concepts but practical solutions that improve how projects run. They help reduce risks, save time, and keep teams better connected.


For those in construction, this means investing time to understand and adopt these technologies can lead to stronger project outcomes. The event showed that even small changes, like using voice commands for updates, can make a big difference on site.


The week also highlighted the importance of collaboration between tech developers and construction professionals. Building solutions that truly fit the industry's needs requires ongoing dialogue and testing in real environments.


Moving Forward with Innovation


The Suffolk BOOST DEMO Day in Boston was a clear sign that construction is ready for change. The showcased technologies offer tools that support workers and managers alike, making projects safer and more efficient. As construction AI and Voice AI continue to evolve, their impact will grow.


If you're interested in getting early access to Hardline; an app that allows construction workers to run the jobsite with just their voice, book a demo with us!


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Mid-size contractors are finding tailwinds in a sea of challenges.


While national headlines talk about tightening margins, labor shortages, and material volatility, the mid-tier contractors — the 20- to 200-person firms that quietly build most of America — are adapting in ways the market isn’t giving them enough credit for.


They’re the ones making smart, steady moves: running lean, betting on tech that fits the way they already work, and leading the next generation of tradespeople coming into the field.


Despite the noise, the data tells a different story — one filled with opportunity, not decline.




1. Backlogs Are Holding Strong



According to the Associated Builders & Contractors Construction Confidence Index (July 2025), U.S. contractors now average 8.8 months of backlog, up from 8.4 months last year .


That stability means predictability — something every builder needs to plan better, hire smarter, and maintain healthy cash flow.


For mid-size firms, it’s an opportunity to double down on their strengths: tighter project management, local relationships, and operational agility. The projects are there. The firms that communicate and execute best are locking them in.


Predictable work → better planning → better hiring → better outcomes.



2. Data Centers Are Booming — and Mid-Size Firms Are Benefiting



AI infrastructure spending hit $40 billion a year, up nearly 30% (Business Insider, Sept 2025) .


Behind every AI server farm, hyperscale data warehouse, and industrial campus are hundreds of subcontractors handling electrical, concrete, and site work — and that’s where mid-size GCs are winning big.


Large firms often move too slow or bid too high. Smaller teams, on the other hand, can pivot fast, build trust on-site, and deliver without layers of bureaucracy.


That flexibility is translating into new growth areas — especially in electrical, civil, and specialty trades that fuel data infrastructure across North America.


The tech boom isn’t just digital — it’s physical. And mid-size builders are the backbone of it.



3. A New Generation Is Choosing the Trades



There’s a long-overdue shift happening in workforce culture.


Gen Z is rediscovering the value of hands-on work. According to Business Insider (May 2025), 30% of Gen Zers are already working in blue-collar or skilled trade jobs, and another 11% plan to enter the field .


That’s massive. For years, the narrative pushed college over craftsmanship. But the tide is turning — and the builders who are pairing training + technology are attracting this generation early.


They’re showing that construction isn’t outdated or “old school.” It’s tech-enabled, AI-assisted, and built on teamwork and problem-solving.


At Hardline, we see it every day: younger superintendents and foremen want tools that fit how they communicate — voice-first, fast, and mobile.


Mid-size firms that embrace this mindset aren’t just solving a labor gap; they’re creating a leadership pipeline for the next decade.



4. Spending Is Still Rising — Despite the Noise



Even with economic uncertainty, the construction market continues to expand.


According to ConstructConnect’s 2025 Put-in-Place Forecast, total construction spending is expected to grow +5% in 2026, reaching $2.24 trillion .


While interest rates, supply chain delays, and inflation make headlines, the underlying demand for housing, infrastructure, and tech-related builds remains strong.


For mid-size contractors, that means one thing: opportunity for those who stay ready.


The market isn’t flat — it’s shifting. Firms with efficient operations, smart communication practices, and adaptable crews will keep stacking projects while competitors freeze.


The winners are the ones who treat change as fuel — not friction.



5. AI Adoption Is Finally Paying Off



AI is no longer a buzzword. It’s finally doing the one thing the construction industry has needed for decades: reducing rework and miscommunication.


According to The Birmingham Group (2025), AI tools in pre-construction and field workflows are cutting rework by 30–50% .


That’s not just efficiency — it’s real dollars saved.

And it’s exactly why builders are starting to view AI less like software, and more like a tool on their belt.


At Hardline, we’ve built our platform around this shift.

By capturing and structuring phone calls, Hardline turns jobsite conversations into clear, actionable data — daily logs, RFIs, punch lists, tasks — without requiring anyone to slow down or change how they work.


This isn’t about “more tech.”

It’s about tech that understands the field.


Voice-first AI means teams can talk naturally, and the system does the rest: summarize, sync, and document automatically.


The future of construction isn’t on a desktop — it’s in your pocket.



The Builders in the Middle Are Leading the Future



When you zoom out, a clear pattern emerges.

The builders who are thriving right now share three traits:


  1. They lead with integrity.

    They prioritize relationships, documentation, and trust — not shortcuts.

  2. They adopt AI early.

    They understand that automation isn’t replacing jobs; it’s protecting margins.

  3. They invest in people.

    They’re mentoring apprentices, training field teams, and showing that tech and trades can coexist beautifully.



These are the builders redefining what progress looks like on the jobsite — and they’re doing it without billion-dollar budgets or internal innovation teams.


They’re building smarter. Communicating clearer.

And they’re proving that resilience still beats scale.




Hardline’s Perspective: Built for the Field, Not the Office



At Hardline, we’re betting on these builders — the ones who run their projects with integrity, voice, and grit.


Our mission is simple:

Eliminate miscommunication on jobsites by turning phone calls into structured, actionable documentation.


Because the truth is, the construction industry doesn’t need another platform that adds steps. It needs one that keeps up — in real time, through the conversations already driving the work.


Talk it out.
We’ll turn it into action.



The Bottom Line



The mid-size builders of today are the leaders of tomorrow.

They’re proving that AI, communication, and craftsmanship can coexist — and that progress in this industry doesn’t just happen on paper. It happens in the field, in the calls, and in the day-to-day grind.


So to every contractor, foreman, and project manager finding a way forward:

You’re the reason the industry’s moving.


Hardline’s here to make sure it moves faster — and with less friction.


📞 Book a call to see how Hardline helps teams reduce rework by up to 50%.

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